(Bloomberg) — Bob Shaye was one of many few Hollywood studio executives to take an opportunity on Peter Jackson’s thought to show J. R. R. Tolkien’s The Lord of the Rings trilogy of books right into a film collection.
New Line Cinema’s founder now plans to handle his personal fortune, becoming a member of a rising variety of leisure moguls taking management of their cash.
Shaye not too long ago arrange a household workplace, Lemoko Investments, to supervise his enterprise actions, drawing its identify from a 1937 French movie. Erin Riley, a former Goldman Sachs Group Inc. govt, is chief funding officer of the Los Angeles-based agency, which was registered in September and describes its method to allocating capital as “long-term and unconstrained.”
Riley joined Lemoko after greater than a decade at Goldman Sachs. She researched tech shares on the financial institution and later moved to a crew catering to household places of work and rich people with extremely subtle buying and selling wants, in accordance with a 2020 Goldman Sachs podcast that includes her.
A consultant for Shaye, 83, didn’t reply to requests for remark.
Shaye based New Line Cinema in 1967 as an impartial studio and located success with the Nightmare on Elm Road franchise earlier than promoting the enterprise nearly three a long time in the past to Ted Turner’s namesake agency in an all-stock deal that valued Shaye’s stake at greater than $100 million.
He continued to run New Line Cinema with Michael Lynne when it grew to become a part of Time Warner Inc. and a producer of hits comparable to Rush Hour and Austin Powers. Shaye was additionally a driving pressure for making separate movies for The Lord of the Rings trilogy, which grossed greater than $2.5 billion, after Jackson pitched condensing it into two.
“The massive guess was that the primary movie was going to be adequate to catalyze the opposite two movies,” Shaye mentioned of the fantasy motion pictures in a 2007 interview with Charlie Rose alongside Lynne, who died in 2019 aged 77. “Each movie dedication is a bet.”
Household places of work have grown up to now twenty years led by finance and tech titans, however the leisure world can also be getting in on the act. Oprah Winfrey, Beyonce Knowles and Will Smith have constructed up their very own funding corporations.
Large payouts to star entertainers have additionally helped make celebrities extra conscious of the big potential good points from proudly owning a enterprise, in accordance with Lloyd Greif, president and chief govt officer at Los Angeles-based funding financial institution Greif & Co. One putting instance: Diageo Plc paying as a lot as $1 billion in 2017 for a tequila enterprise co-founded by George Clooney.
“They’re getting extra subtle throughout the music and movie trade,” Greif mentioned. “They’re making the cash work extra for them, moderately than them simply working for the cash.”
Shaye left New Line Cinema in 2008 and based a movie studio, Distinctive Options. He’s additionally directed his personal movies and shifted his wealth into actual property, artwork and enterprise capital. With the assistance of Goldman Sachs, he acquired a stake final yr in Brat TV, a digital studio that makes a speciality of producing scripted collection for Gen Z audiences.
“The parents at Goldman, who we’ve gotten to know through the years, talked about: ‘Hey, we’ve been speaking to Bob about some new media alternatives,’” Brat TV co-founder Rob Fishman mentioned in an interview final yr with Selection’s “Strictly Enterprise” podcast. “They surfaced our firm they usually mentioned he was concerned with assembly, and we ended up getting collectively at Bob’s home in Los Angeles.”
To contact the writer of this story:
Benjamin Stupples in London at [email protected]